A few weeks ago I had a chance to fly to Seattle with Brad for the Real Estate Success Rocks conference in September. Here are a couple of takeaways that I thought were useful.
In the first part of the series, we left off talking about ways to drive traffic back to your site a second time, third time, and preferably as often as possible. Today we’re returning to the Audience Overview page to talk about some more features of Google Analytics and the helpful information anyone can benefit […]
In this series I’ll be talking about Google Analytics, and how to leverage statistics and reporting tools to not only make your real estate website amazing, but also to use that data in things like your listing presentation, price reductions and nearly every other aspect of your online presence. First, I want to set some […]
I’ve critiqued many real estate websites over the past four years here at Dakno. I’ve seen some really great ones, but I’ve also seen some not-so-great ones. When I do a website analysis, here are the 5 major things I look for: 1. Search Engine Optimization (SEO) How does your site rank organically in the […]
You’ve partnered with a real estate marketing firm (like Dakno) to have a website designed and built for your real estate business. Before you advertise to the world about your internet achievements, you need to “launch” your real estate website. The actual changing of name servers is a simple process, however, if you’re not knowledgeable […]
If you had a chance to check out my previous blog post, you’re probably prepared for another dose of hard truth. Everyone knows the old adage “One should never judge a book by its cover” and “It doesn’t matter what you look like, it’s what’s on the inside that counts.” And everyone takes that with […]
I admit it. Like a moth to a front porch lightbulb, I’m attracted to shiny objects. Something about being an early adopter of the bright and shiny is exciting. Granted, I have become enamored by past platforms that died on the vine. Anybody remember Posterous? Jeremy Blanton will never let me forget that one. A New […]
Millennials are Finally Looking to Make a Move! Picking up from my previous post, one of the best quotes in Google’s recent article “House Hunting Season: 6 Key Trends That Search Reveals” was made by Jonathan Smoke, chief economist at Realtor.com. Smoke was quoted as saying “It is likely that we are on the cusp of […]