I’ve critiqued many real estate websites over the past four years here at Dakno. I’ve seen some really great ones, but I’ve also seen some not-so-great ones. When I do a website analysis, here are the 5 major things I look for: 1. Search Engine Optimization (SEO) How does your site rank organically in the […]
You’ve partnered with a real estate marketing firm (like Dakno) to have a website designed and built for your real estate business. Before you advertise to the world about your internet achievements, you need to “launch” your real estate website. The actual changing of name servers is a simple process, however, if you’re not knowledgeable […]
If you had a chance to check out my previous blog post, you’re probably prepared for another dose of hard truth. Everyone knows the old adage “One should never judge a book by its cover” and “It doesn’t matter what you look like, it’s what’s on the inside that counts.” And everyone takes that with […]
I admit it. Like a moth to a front porch lightbulb, I’m attracted to shiny objects. Something about being an early adopter of the bright and shiny is exciting. Granted, I have become enamored by past platforms that died on the vine. Anybody remember Posterous? Jeremy Blanton will never let me forget that one. A New […]
You wouldn’t let a stranger take a picture of your credit card, would you? Or leave it lying on a restaurant table for anyone to grab? Of course not! You work hard for your money, and you don’t just want to give it away! It seems to be a basic instinct to protect your credit […]
Millennials are Finally Looking to Make a Move! Picking up from my previous post, one of the best quotes in Google’s recent article “House Hunting Season: 6 Key Trends That Search Reveals” was made by Jonathan Smoke, chief economist at Realtor.com. Smoke was quoted as saying “It is likely that we are on the cusp of […]
When Google talks about search and real estate, every broker should listen and be ready to take action! It reminds me of the old E.F. Hutton TV ads. For agents under 35 years of age, never mind. If you missed this incredible post by Google, here is the link. If you didn’t click the link and […]
Make use of these tools to improve your Dakno website efficiency and save time and money.
Let’s face it. We’ve all seen it before. A well-designed book cover at Barnes and Noble catches our eye from across the room. A newspaper headline beckons you to grab it. A website glamours us like an experienced vampire. So what do you do? The same thing we all do. We start reading. Mission “Grab […]
You need something. Of course you do, otherwise, you wouldn’t be headed to that website. You had very high hopes that what would pop up on your screen when you hit “Enter” would be a visually-appealing site that helps you find your product or service fast. Seconds later your corneas are burning. What in the […]
