In this post you will learn what IDX is and how to creatively leverage it in your real estate website. IDX, simply put, is a raw data feed of listings entered into the MLS by the listing agent. IDX is the acronym for Internet Data Exchange and this listing information is regulated by your board […]
Category Archives: MLS / IDX
2 Hard Truths About Your Home Page Design (that other designers are too scared to tell you)
Let’s admit it. We all love a little praise. Maybe it’s praise for some great feat we’ve accomplished or some goal we’ve met, or for something we’ve created. Something we’ve poured our own blood, sweat, and tears into. And this is never more evident than with our babies. You know, those we’ve worked really hard […]
DaknoIDX – Sold Data is now Available for RAMB
The programming team at Dakno continues to provide exceptional value to our DaknoIDX clients. As of today, members of the REALTOR® Association of Greater Miami and the Beaches (RAMB) can now search for sold/closed properties. Sold data is available for single family, condo/townhouse, residential income, land/boat docks, commercial land, commercial improved, and business properties. If you are a DaknoIDX […]
You’ve Launched Your Real Estate Website, Now What?
So what’s the next step after designing, developing and launching your real estate website? It’s all about content building. Obviously you want people to see your website (organic traffic) – the key is to build a portal to get home buyers and sellers to your site and then show so much value that they come […]
No Dorothy, Your Kansas Real Estate Website isn't on Page One!
There is a common misconception among real estate professionals that a newly or even a recently launched website with a new domain name should rank well fresh off the shelf. To exacerbate the problem, some agents also have unrealistic expectations that if they launch a website and upload a smidgen of content to the site, […]
Thinking About Requiring Users to Sign up?
I have to admit, I am often temped to include signup forms on our client’s MLS and map search pages. After all, my job is to create real estate websites that fills my client’s inbox with lots of leads. But I always advise against doing so. Why? Well that’s exactly what this blog post is […]
Are You Putting The Cart Before The Horse?
Real estate agents are always taught to offer value to their prospects and clients. When it comes to a real estate website, that value is usually conveyed via MLS search tools, free buyer or seller reports, exclusive market data, compelling offers, etc. Here is the reality – you must show value FIRST. Only then can […]