As the year wraps up, we’re all working hard to prepare for next year, and now is the best time to plan your marketing strategies and goals. I want to spend some time today talking about good real estate marketing strategies for 2016, and I need to also explain two different types of marketing techniques: silo marketing and strategic marketing.
When’s the last time you went to a used car lot just for the heck of it? It doesn’t happen. If you’re on the car lot, there’s a reason — you are probably interested in buying a car. It’s the same for agent websites. Let’s talk about “good” leads and “bad” leads.
In the first part of the series, we left off talking about ways to drive traffic back to your site a second time, third time, and preferably as often as possible. Today we’re returning to the Audience Overview page to talk about some more features of Google Analytics and the helpful information anyone can benefit […]
In this series I’ll be talking about Google Analytics, and how to leverage statistics and reporting tools to not only make your real estate website amazing, but also to use that data in things like your listing presentation, price reductions and nearly every other aspect of your online presence. First, I want to set some […]
The Dakno team believes firmly in constant progress and innovation. It’s our goal to continue to evolve and provide our wonderful Dakno Clients with resources that will help them be successful What you’ll find below are our most recent Dakno Admin updates. Onward and upward! Filter To Your Heart’s Delight One of the most noticeable […]
I Don’t Have Time For This! Ever-evolving and forward-thinking, the team here at Dakno is always exploring new and innovative ways to keep you and your clients as successful in their goals as possible. So let’s play a little real estate game to see how the new Dakno updates benefit you. You be the home […]
The team here at Dakno continues to make tweaks and updates to the Dakno Admin. These enhancements are all in the interest of helping deliver more value to you, our loyal Dakno clients. Listed below are several new updates you’ll want to be familiar with the next time you log in to your Dakno website […]
We all know that getting the most online exposure for your business is the name of the marketing game. But getting clients to notice you on local search results from major search engines may not be such an easy feat. Read on to find out how to make your company appear in Google’s “7 Pack.” […]
The improvements just keep coming down the pipeline from the programming team here at Dakno! Today we have updated the WYSIWYG editor and file uploader within the Dakno Admin. A few things were moved around so be sure to spend a little time familiarizing yourself with their new locations. The shortcodes button has been moved […]
In keeping with our mission to provide real estate professionals future-proof web tools, Dakno Marketing is pleased to announce a new lead tagging system in your Dakno Admin. The following functionality is now available to help you more effectively manage/track your leads. Adds ability to quickly add custom tags to contacts Replaces “Status” dropdown menu […]
