Podcast #2 – The Basics of Real Estate Search Engine Optimization (Part #1 Content)

Because of the overwhelming positive feedback from our listeners from the initial Dakno podcast, Brad and I have forged ahead and recorded broadcast #2. We selected a topic that always generates many questions and garners much discussion. This weeks podcast topic is on the basics of real estate search engine optimization. Brad and I drill down and discuss how content plays a critical role in organic search engine placement. So sit back and enjoy broadcast #2 as we launch into a new series of talking points on the basics of search engine optimization from a real estate marketing perspective.

Create Yourself a Customized SEO Strategy

While many SEO concepts are universal, in light of recent litigious events in Miami, we offer our own disclaimer. SEO disclaimer #1: Every search engine strategy is different. The points made during this discussion (podcast) covers a wide range of basic SEO concepts. Your website (and/or blog site) deserves its own customized search engine strategy. Because we are SEO experts, we will gladly develop a uniquely customized SEO strategy for your online presence.

To help provide a glimpse at the primary talking points of this podcast, below are the bullet points from our discussion.

Using Content in Real Estate SEO

1. Fresh content – the benefits of “fresh” content. Talking points of indexing “bots”
2. The amount of the content
3. Uniqueness of the content
a. Using duplicate content on various sites (blog, outside blog, website)
4. Search Engine Friendly Content (Keywords, deep linking, etc)
5. How big is the slice of pie of the information (content)

We look forward to your comments, questions and feedback.

P.S. We have been submitting our Podcast to a few Podcast Directories. You can now find us on iTunes, Yahoo Podcast, Podcast Ready, Blubrry, and My Podcast Alley! {pca-4253b3501361320d2bed470b0b231cfa}