Search Engine Optimization (SEO) seems to be one of those things that everyone talks about but nobody ever explains. If you’ve been keeping up with our articles about SEO tips and tricks, you’ll know that there’s much more to ranking on Google than using specific keywords in your blog posts. At Dakno Marketing, we’re all […]
If you’ve watched our Tuesday Tip video for this week on Google Posts, then you already know why you need to be utilizing this fantastic free new feature. Now it’s time to learn how! What You’ll Need Post Type Google Posts is an awesome new feature that lets you highlight a specific thing you want to […]
I was talking to a real estate pro the other day about building one of our beautifully designed websites and our conversation went something like this. “Knowing the primary goal for every new website is to generate traffic (and the ultimate goal is to generate business), what strategies will you use to obtain immediate traffic to your new […]
It’s September and you know what that means: School is starting up and the housing market is slowing down! While pencils and backpacks are easy to find, leads are harder to come by. In honor of the back-to-school season, we are going back to the basics of driving traffic for lead generation in our September Mastermind webinar. […]
You know real estate. You want your community to see you as the authority on the local market. Naturally, you want your website to reflect your knowledge, how you can help, and the many resources you offer. You want to be a cascading waterfall of real estate advice– a free-flowing source of useful information. The […]
Below is a list of our favorite Dakno-client real estate blogs. Before we jump in, let’s take a look at why these real estate pros put the effort into posting. I’m confident each agent will say the following are the top reasons for posting content to their real estate blog: Traffic – who doesn’t want more visitors to their […]
I’ve critiqued many real estate websites over the past four years here at Dakno. I’ve seen some really great ones, but I’ve also seen some not-so-great ones. When I do a website analysis, here are the 5 major things I look for: 1. Search Engine Optimization (SEO) How does your site rank organically in the […]
Millennials are Finally Looking to Make a Move! Picking up from my previous post, one of the best quotes in Google’s recent article “House Hunting Season: 6 Key Trends That Search Reveals” was made by Jonathan Smoke, chief economist at Realtor.com. Smoke was quoted as saying “It is likely that we are on the cusp of […]
Lost in the noise of the proposed Zillow acquisition of Trulia, something cataclysmic occurred on Friday, July 25, 2014. Google launched a local search algorithm update. The result of the update was the removal of the Google Local 7 pack of mapped results for common keywords like city name real estate, city name realtor, and […]
Launching a new real estate website is exciting, however, it is just the beginning! Some clients get their site launched and then think, “Oh, I can take a break now, my site is done!” Other clients ask, “Now what do I need to do?” The latter is the correct mind-set and one that I will […]
