It’s time to throw open the windows and get yourself ready for the spring! Time to get rid of all the clutter and give everything a good scrub down. And I’m not just talking about your home or office! I’m talking about your website and your marketing plan! In this month’s Dakno Mastermind, Taryn and […]
Last month Taryn and Kaitlin talked with us about how to get started in Email Marketing. This month Brad and Nicola are here to take things to the next level, and focus in on how to market with precision. Tailoring Your Followup Nobody likes spam. And I don’t mean the canned meat product – […]
I hope you saw our Dakno Mastermind last week! Just in case you missed it, we’re going to tell you about some of the highlights. Email is one of the most powerful tools in your marketing arsenal. If you’re not using it, you’re missing out on valuable leads. In this month’s Dakno Mastermind, Taryn and […]
Happy 2017! Nothing like a new year to start us off on a fresh page. It’s time to commit to doing all those things we always mean to start doing (that we really should be doing), but we never get around to them because we don’t have the time, or we forget about them, or one of […]
Just a little over a week ago, during one of our highly informative and very enjoyable staff meetings, our team reviewed the process of active listening, one of the most significant, and often overlooked, concepts in regards to highly effective communication. Think From Your Audience’s Point of View Upon listening and gaining clarity of your […]
As a real estate agent, you think to yourself “My only job is to sell houses and I’ll be set.” That mindset is so 2000’s. Now that we are in the 2010’s a lot has happened. Social Media has exploded to become the new form of communication/marketing, Lady Gaga wore a meat dress to an […]
When I started writing this blog post, I spent some time searching for a definitive definition of the word “Millennial”. Most dictionaries reference the word as an age group, or a group of people born between particular years. During my quest for the perfect definition, I stumbled upon Urban Dictionary. Their definition of a Millennial […]
In the first part of the series, we left off talking about ways to drive traffic back to your site a second time, third time, and preferably as often as possible. Today we’re returning to the Audience Overview page to talk about some more features of Google Analytics and the helpful information anyone can benefit […]
In this series I’ll be talking about Google Analytics, and how to leverage statistics and reporting tools to not only make your real estate website amazing, but also to use that data in things like your listing presentation, price reductions and nearly every other aspect of your online presence. First, I want to set some […]
This year mark’s my 30th year as a licensed NC real estate agent. As you would expect, much has changed in our industry. For the younger agents, what you will read below will make very little sense. For the rest of us, the changes we’ve seen in the last 30 years in the wonderful world of […]
