This weekend, Brad and the marketing team were excited to attend the National Association of Realtors (NAR) Conference & Expo in sunny Orlando, Florida. The team had a wonderful time getting to listen to some amazing speakers and came back with some excellent takeaways. One of the recurring themes of the weekend was something that […]
Everyone Loves a Party!
I was talking to a real estate pro the other day about building one of our beautifully designed websites and our conversation went something like this. “Knowing the primary goal for every new website is to generate traffic (and the ultimate goal is to generate business), what strategies will you use to obtain immediate traffic to your new […]
Missing Ingredients: Highly Effective Communication
Just a little over a week ago, during one of our highly informative and very enjoyable staff meetings, our team reviewed the process of active listening, one of the most significant, and often overlooked, concepts in regards to highly effective communication. Think From Your Audience’s Point of View Upon listening and gaining clarity of your […]
Mastermind Sneak Peek: Back to Basics – Driving Traffic for Lead Gen
It’s September and you know what that means: School is starting up and the housing market is slowing down! While pencils and backpacks are easy to find, leads are harder to come by. In honor of the back-to-school season, we are going back to the basics of driving traffic for lead generation in our September Mastermind webinar. […]
August Mastermind Sneak Peek: Millennial Takeover!
With the ever-changing real estate market, it’s important to stay up-to-date on current events, technology & trends. Over the years social media has become an integral part of any business venture — real estate included. It’s essentially free advertising, so we encourage you to hop on board and take your business to the next level! […]
Sharing Economy and Real Estate: The AirBnB Effect
How do Short Term Rentals Affect the Housing Market? With the recent rise of community-based online services paired with ever-developing mobile and social networking technologies, the concept of “The Sharing Economy” has mushroomed from a simple B2B concept to a metamorphic economic force. As a result, innovative services and products like AirBnB are transforming consumers’ […]
REALTORS®, Read This Before Using Facebook Live!
Live Streaming Isn’t a New Thing! Brad and I have been live streaming since way back when (2008). Many of you may have actually viewed some of our live broadcast from the Dakno AllAccess channel or maybe from one of the REBarcamps we attended and streamed “back in the day”. The “Dakno Boys” have always […]
Being Hyperlocal and Why it Matters
Reduce Your Carbon Footprint with Efficiency
Targeting Millennials: What You Need to Know
When I started writing this blog post, I spent some time searching for a definitive definition of the word “Millennial”. Most dictionaries reference the word as an age group, or a group of people born between particular years. During my quest for the perfect definition, I stumbled upon Urban Dictionary. Their definition of a Millennial […]