To be one of the most viable tools for real estate professionals who are engaged in social media, LinkedIn is often the most overlooked. I call it the “red headed ugly step-sister” of social media portals. It often gets very little respect! If you want more out of your LinkedIn profile, I encourage you to […]
Category Archives: SEO
The 5 Golden Rules of Selecting Real Estate Domain Names
Google MyMaps for Your Real Estate Website Design
No Dorothy, Your Kansas Real Estate Website isn't on Page One!
There is a common misconception among real estate professionals that a newly or even a recently launched website with a new domain name should rank well fresh off the shelf. To exacerbate the problem, some agents also have unrealistic expectations that if they launch a website and upload a smidgen of content to the site, […]
Does Your Copy on Your Real Estate Website Answer the Questions?
Search Engine Banking… It’s ALL about the Google Bucks!!
If you read my previous post on “Stop Creating More Real Estate Websites“, you now understand my stance on managing multiple real estate websites. I wanted to continue with the “single site solution” theme and talk about ensuing you get the most search engine credit from your single branded solution.
Stop Creating More Websites – It’s Hurting More Than It’s Helping!
I’m writing this blog post as I head out to Blog World and New Media Expo. I’ll be on a panel talking about things to think about when hiring a Vendor. But strangely enough, this blog post isn’t about my session. Instead it’s about the session that’s happening directly after. Reggie Nicolay of My Tech […]
How to Use Social Media Tools in Real Estate Marketing?
This is a commonly asked question among real estate agents and brokerages. Social media sites are great tools to grow your SOI (sphere of influence), to connect, show value, and get to know others in your community. Notice I never mentioned offering your services. Be guilty of that and you’ll develop a less than favorable […]
Be Identified as The Neighborhood Expert!
Free Webinar This Tuesday, Feburary 24th at 7pm EST
A few weeks ago, Bobby and I were invited to host a special “Guest Expert” webinar to be held on Tuesday, Feburary 24th for Michael Russer’s Online Dominance program. Today, while speaking with Michael, we decided to open this up to all agents, not just those in Online Dominance.